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Old 06-29-2006, 05:37 AM   #1
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Default Survey: IPods More Popular Than Beer

SAN JOSE, Calif. (AP) -- Move over Bud. College life isn't just about drinking beer. In a rare instance, Apple Computer Inc.'s iconic iPod music player surpassed beer drinking as the most "in" thing among undergraduate college students, according to the latest biannual market research study by Ridgewood, N.J.-based Student Monitor.
Nearly three quarters, or 73 percent, of 1,200 students surveyed said iPods were "in" - more than any other item in a list that also included text messaging, bar hopping and downloading music.
In the year-ago study, only 59 percent of students named the iPod as "in," putting the gadget well below alcohol-related activities.
This year, drinking beer and Facebook.com, a social networking Web site, were tied for second most popular, with 71 percent of the students identifying them as "in."

The only other time beer was temporarily dethroned in the 18 years of the survey was in 1997 - by the Internet, said Eric Weil, a managing partner at Student Monitor.
Though beer might soon regain its No. 1 spot, as it quickly did a decade ago, the iPod's popularity is still "a remarkable sign," Weil said. "For those who believe there's an excessive amount of drinking on campus, now there's something else that's common on campuses."
Student Monitor conducted the survey the week of March 6, interviewing full-time undergraduate students at 100 U.S. colleges. The margin of error is plus or minus 2.3 percentage points.
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Old 06-29-2006, 06:12 AM   #2
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Default RE: Survey: IPods More Popular Than Beer

I have a zen micro
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Old 06-29-2006, 08:19 AM   #3
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Default RE: Survey: IPods More Popular Than Beer

.... and i guess 1200 college students are supposed to represent every fucking college student in the whole fucking usa? ...

yeah... right... that was a waste of a study. :wtf
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Old 06-29-2006, 08:37 AM   #4
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Default RE: Survey: IPods More Popular Than Beer

well lemon, didn't you see all the stats in comercials? they are based in a maximun of 50 persons!
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Old 06-29-2006, 08:44 AM   #5
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Default RE: Survey: IPods More Popular Than Beer

thats why i dont like commercials :lol
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Old 06-29-2006, 09:26 AM   #6
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Default RE: Survey: IPods More Popular Than Beer

Good for you, they only try to manipulate us: says a social psychologist
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Old 06-29-2006, 10:57 AM   #7
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Default RE: Survey: IPods More Popular Than Beer

i find fault with the survey, the ones that were around for the survey participation were not out drinking like the rest of the students.
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Old 06-29-2006, 12:04 PM   #8
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Default RE: Survey: IPods More Popular Than Beer

I just bought joe an ipod for his b-day
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